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The Business Leadership Journey. Get certified as an insider, specialist or expert in Wella Business Leadership by taking virtual and in person education.

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Business Leadership Expert

Journey

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Earn badges and a certificate upon completion to showcase your achievements!

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Business Leadership

A strong leader is critical to the success of any business, no matter what industry you come from or what you specialize in. Understand what type of leader you are, determine your impact, and gain insights into the leader you want to become. This certification journey will explore leadership styles and how to utilize them to drive your team forward to deliver more. So much more than a training program, The Leadership Program will change your life and ignite your style skills, leading to new opportunities and growing business. It’s the accreditation that pays!

Certifications for the Business Leadership Journey

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Business Leadership

Insider

Ignite your salon's success by joining our exclusive team of business partners to uncover the exceptional leader within you. Brace yourself for a transformative experience in this insider-level course designed to build the foundations for leadership in the salon industry. The Business Insider Series is a collection of virtual seminars based on foundational knowledge and expertise of timeless business topics. Each course has been hand curated by one of our professional business partners and is designed to be self-guided for on-demand learning. Complete the seminars listed below to be granted your Leadership Insider Certification.

Business Leadership Insider Classes

Beauty Business Essentials: Empowering You Class Image

Beauty Business Essentials: Empowering You
Whether you're just starting your business or if you're a seasoned owner, it's always smart to go back to the essentials. Beauty Business Essentials is a three-part interactive video series that hits on all the money-making essentials that every salon owner needs to implement. You'll learn simple strategies that drive growth and prosperity, how to declare the paycheck you deserve, become confident in your financial forecasting, and launch instant income tools for revenue growth. Videos and supporting PDF hosted by Empowering You.
duration: 38 minutes

Leadership without Borders Part I: Inspiring Champions Class Image

Leadership without Borders Part I: Inspiring Champions
The job of a leader is to create more leaders, not more followers. This module emphasizes the key ingredients to effective leadership, which are character, habit, and skill acquisition. Video hosted by Inspiring Champions.
duration: 8 minutes

Leadership without Borders Part II: Inspiring Champions Class Image

Leadership without Borders Part II: Inspiring Champions
You cannot grow your business without growing your people. Explore four secrets to creating a culture and generating massive sustainable growth to transform your "staff' into a culture of high-performing team members. Video hosted by Inspiring Champions.
duration: 15 minutes

Numbers Are Lumber: Inspiring Champions Class Image

Numbers Are Lumber: Inspiring Champions
Numbers tell us what emotions cannot. Every measure of success is tied to a number. This video will review four critical KPIs (key performance indicators) and explore how to capitalize on critical numbers to maximize your opportunities. Video hosted by Inspiring Champions.
duration: 18 minutes

Name to Every Number: Qnity Class Image

Name to Every Number: Qnity
In this video, we are going to share a tried and true strategy to gain focus, increase accountability, and spread out the workload for the finance function of your business. Name to every number will empower your team, support your leadership and increase your profitability. Video and supporting PDF hosted by Qnity.
duration: 7 minutes

Legos and Your Business: Qnity Class Image

Legos and Your Business: Qnity
The strongest business models and financial practices are the ones that survive uncertainty and thrive now and in the future. Learn actionable tips with two business models for structure and cash flow. Video and supporting PDF hosted by Qnity.
duration: 6 minutes

One Thing to Avoid in Small Business, and Five Tips for Success: Qnity Class Image

One Thing to Avoid in Small Business, and Five Tips for Success: Qnity
Small businesses can be an obstacle course, only the fit survive. Use these tips to strengthen the financial fitness of your business. Video and supporting PDF hosted by Qnity.
duration: 4 minutes

What's a Preneur? Qnity Class Image

What's a Preneur? Qnity
Throughout your career in the professional beauty industry, you will fall into one of three different types of preneur. A preneur is a Qnity term for someone actively engaging in business activities for the purpose of making money. There are three different types of preneur, entrepreneur, solopreneur, and intrapreneur. What type of preneur are you? Video and supporting PDF hosted by Qnity.
duration: 11 minutes

Recruitment Power Hour: Strategies Class Image

Recruitment Power Hour: Strategies
This Power Hour will help you begin putting your best recruiting foot forward 365 days a year! Your future team is always watching, everything about you and your current team speaks to who you are as a salon. Finding team members to fill positions in your company should be exciting. In this Power Hour, you will learn how to remove the doubt and fear from your recruitment efforts by defining what’s most important when looking for new team members and making sure your company is always showcasing what sets you apart from the rest. Lastly, you’ll learn how to write your own “love letter” to your perfect team member and become a recruiting pro. Video hosted by Strategies.
duration: 1 hour

Proactive Leadership Power Hour: Strategies Class Image

Proactive Leadership Power Hour: Strategies
What if you changed the common phrase “people just don’t want to work” into “people just don’t want to work for me”? Would that increase your sense of urgency around leadership? Why would someone want to work for you and your company? Explore how your choices and attitudes and the attitudes you let live in your company, might just be the roadblock to unlimited growth, and come away with three things you can do today to take control of your leadership skills and move your company toward harmony! Join us for our Proactive Leadership Power Hour where we will dive deep into how to create a sense of urgency around getting proactive with your leadership. Video hosted by Strategies.
duration: 1 hour

Cut Specialist Badge

Business Leadership
Specialist
Leading a team or a company means juggling many hats, and it often leaves you feeling drained. Discover systems to manage those tasks and still be the leader you want to be, empowering your team to deliver the business. As you enter the Specialist tier, you will navigate through seminars with your preferred business partner based on your knowledge from the Insider courses. Our Business Specialist Series will give you all the tools you need to grow your leadership skills and harness the full potential of your team. There are four possible pathways for you to choose from: Qnity Path, Strategies Path, Inspiring Champions Path, or Empowering You Path. Complete the seminars in one of the below pathways to complete your Specialist Certification.

Business Leadership Specialist Classes

Specialist - Inspiring Champions Path

Top Gun Front Desk: Inspiring Champions Class Image

Top Gun Front Desk: Inspiring Champions
This nine-session webinar is recommended for all front desk personnel: receptionists, concierges, supervisors, and managers on your team. This program challenges the traditional role of the front desk receptionist, by mastering how to take command of the guest experience. Using this proven system will create extraordinary service and higher guest retention with increased sales. Hosted by Inspiring Champions Team
duration: 8 hours, 8 modules

Advanced Leadership Program: Inspiring Champions Class Image

Advanced Leadership Program: Inspiring Champions
This one-of-a-kind program is for owners & managers who want to be more effective leaders, communicators, and influencers that build a high-performance team through "Coaching" vs. "Managing". Hosted by Inspiring Champions
duration: 8 (90-minute webinars)

Specialist - Strategies Path

Unlocking Your Leadership Style OnLive: Strategies Class Image

Unlocking Your Leadership Style OnLive: Strategies
This refining class is designed for those who are ready to take their leadership skills to a higher plane. Leadership is all about communication and trust. It’s not only what you say, but how you say it that matters. From hiring the right people to relaying important company information in a way everyone can understand, this course will jumpstart personal and professional development for leadership and team. All of this and more will be included in this essential leadership skill-builder class! Hosted by Strategies
duration: 3 hours

Communication for Growth OnLive: Strategies Class Image

Communication for Growth OnLive: Strategies
Communication for Growth OnLive will open the lines of communication. Relentless communication is essential to building trust and a team in any company. Huddles, One-on-Ones, coaching in the moment, there are so many systems for communication that can benefit your company. Which ones are you failing to take advantage of?! Hosted by Strategies.
duration: 3 hours

Creating Lift in Your Business Power Hour: Strategies Class Image

Creating Lift in Your Business Power Hour: Strategies
Lift, it’s that “special something” that propels your salon upward, and allows it to go farther and faster. In order to create lift in your company, you first need to eliminate the drag. Drag is that nagging force that pulls you back, holds you down, and keeps you from reaching your full potential. Join us for this Power Hour, and we’ll help you overcome the cycle of thinking and systems that are constantly holding you back. Hosted by Strategies.
duration: 1 hour

Creating Loyal Business Clients Power Hour: Strategies Class Image

Creating Loyal Business Clients Power Hour: Strategies
The goal of every business should be to create clients loyal to their brand. In this power hour, we will dive into the importance of creating raving fans of your company by exploring four key starting points: skill certification, cross-promotion of services, eliminating waiting lists, and proactive messaging. Understanding that your clients must be first in all of your thinking, actions, and systems will be drivers to creating loyal clients. Video hosted by Strategies.
duration: 1 hour

Specialist - Empowering You Path

Power Up Your Leadership: Empowering You Class Image

Power Up Your Leadership: Empowering You
Power Up Your Leadership gives businesses an advantage over the competition: strong, confident, empowered leaders who create positive cultures and make businesses thrive in any circumstance. Delivered via a six-module online format, this course will revolutionize how your business performs day to day. If you want to maximize profits and guide your team members on the path to success, you need Power Up. Hosted by Empowering You.
duration: 3 hours

Specialist - Qnity Path

GAP Analysis Workshop: Qnity Class Image

GAP Analysis Workshop: Qnity
There are five common gaps salon owners struggle with. In this private session exclusive for Wella, you will be guided through a ‘gap analysis’ to assess your salon's opportunities. Next, you will take a journey through each gap to discover fresh ideas on how to ‘fill’ them. Finally, you will build a plan to create breakthroughs within each of these gaps using Qnity’s most popular visual-thinking tool, the 9Grid™. Hosted by Qnity.
duration: 3 hours

Cut Specialist Badge

Business Leadership

Expert

Once you have completed the Specialist Certification, continue on to this Business Leadership Expert Tier. You will continue with your chosen business partner from the Specialist tier: Qnity Path, Inspiring Champions Path, or one of five different Empowering You or Strategies Paths. Expert Leadership certification offers a variety of support topics from each of our partner programs. Take the time to uncover your leadership strengths and create a plan to implement them in your salon. Complete the seminars in one of the below pathways to complete your Expert Certification.

Business Leadership Expert Classes

Expert - Qnity Path

Qnity in Action: Qnity Class Image

Qnity in Action: Qnity
It can be lonely at the top. The Qnity in Action program matches you with the perfect Qnity Coach to work alongside owners and/or leadership teams to implement Qnity’s simple and visual tools from the top down. Create breakthroughs in growth, leadership, engagement, execution, and profitability. The best part? Qnity is not a one-size-fits-all program. Your Qnity Coach has one goal, your results. Hosted by Qnity
duration: 6 months

Expert - Inspiring Champions Path

Champ Camp: Inspiring Champions Class Image

Champ Camp: Inspiring Champions
Do you want to make more money, work fewer hours, and create your ideal dream business working smarter? If so, Champ Camp is the ideal solution! It is for owners, managers, and all service providers who want easy, proven & repeatable business systems you can use immediately to dramatically increase your sales, income, client retention, & results. This highly interactive three-day live course has transformed tens of thousands of lives & businesses. Our expert team is right by your side, guiding you, role-playing with you, and supporting you until you get it! Register today and learn how to turn your dreams into reality. Hosted by Inspiring Champions.
duration: 3 days

Expert - Empowering You Path Choice #1

Masters Academy: Empowering You Class Image

Masters Academy: Empowering You
Masters Academy, the university-style program for salon owners and managers, will light the fuse that leads to explosive profits and unparalleled growth. Masters Academy is a 12-month program that blends live learning events, personalized coaching, and intense actions to challenge the most dedicated beauty professionals to grow their businesses in the right way. It’s a true master class in salon success. Hosted by Empowering You.
duration: 13 months

Expert - Empowering You Path Choice #2

B-School for the Industry: Empowering You Class Image

B-School for the Industry: Empowering You
B-School for Industry is a live, three-day intensive experience where you’ll learn and implement ironclad business strategies for your salon, spa, beauty, or service-based business. You'll understand what you need to do to become a leader, maximize your front desk, optimize your retail, polish your books, and teach you how to tap into your team’s potential. We give you our tried and tested tools and breakthrough blueprints, plus we’ll teach you smart, result-based strategies so you can grow, streamline your business, or scale it big. Hosted by Empowering You.
duration: 3 days

Expert - Strategies Path Choice #1

Incubator Program: Strategies Class Image

Incubator Program: Strategies
Incubator's four days begin with a heavy dose of no-compromise leadership and dive right into creating balance across the four business outcomes, profitability, productivity, customer loyalty, and staff retention. From demystifying your company's numeric "vital signs," busting the myths of Team-Based Pay and how it works, to culture building, client retention, and power growth systems, the Strategies Incubator will teach you the dynamic salon/spa/medspa business model you've been searching for. Hosted by Strategies.
duration: 4 days

Expert - Strategies Path Choice #2

Unleashing Leadership: Strategies Class Image

Unleashing Leadership: Strategies
If you're ready to step out of your comfort zone and fearlessly embrace your most important responsibility to your company, join us for the three-day workshop, and we'll show you to be the No-Compromise leader your team needs. Hosted by Strategies.
duration: 3 days

Expert - Strategies Path Choice #3

Handbook Workshop: Strategies Class Image

Handbook Workshop: Strategies
Handbook Workshop is a four-day workshop designed to help you build your salon's employee handbook and business operations. If there’s an area in your salon that requires a system, education, or a script, Elements is going to help you define, build, document, and deploy them! We’ll even provide a 20-page “plug & play” Employee Handbook Template. You just customize it to make it your own. Hosted by Strategies.
duration: 4 days

Expert - Strategies Path Choice #4

Communication for Growth Workshop: Strategies Class Image

Communication for Growth Workshop: Strategies
Do you ever feel like you're talking, but no one fully understands what you're saying? Are you repeating the same things over and over without improved results? During this intensive Communication for Growth Workshop, we'll spend two days diving into the ins and outs of effective communication within a salon setting. You'll have the chance to share your experiences, ask questions, and get personalized feedback. Hosted by Strategies.
duration: 2 days

Expert - Strategies Path Choice #5

Recruiting: Marketing Your Brand Workshop: Strategies
As your business grows, your team will need to grow with it. In this hands-on two-day workshop, you will craft and curate your recruiting and hiring process by defining what's most important when looking for new team members and showcasing what sets your company apart from the rest. Hosted by Strategies.
duration: 2 days

View All Upcoming Business Leadership Certification Seminars

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