Wella Studio Alumni Retreat 2025: "Let's Get Digital"

Wella Studio Alumni Retreat 2025: "Let's Get Digital"
Get ready to immerse yourself in the future of hairstyling at this year’s Wella Studio Alumni Retreat taking place live in person, at the Los Angeles Wella Studio! Themed "Let's Get Digital”, this Expert Alumni exclusive event will explore the intersection of technology and artistry, focusing on how Wella Professionals' newest trends, artificial intelligence and digital tools are transforming the way we create, share, and experience hair.
Event Highlights:

• Hair Color: "hAIrCOLOR: from AI to reality" Dive into the world of AI-driven hair color customization. This session will showcase how artificial intelligence is shaping color trends and helping professionals create personalized color experiences for clients. Learn how to use AI to create inspiration and how to translate into hair as a professional. Explore Wella’s cutting-edge color collection and learn how to formulate vibrant, long-lasting results that are designed for viral social media posts.
• Haircutting: "The Social Media Chop" Discover the art of cutting with a digital twist. This segment will focus on creating bold, modern haircuts that are perfect for showcasing on social media. You’ll learn how to analyze cuts that are trending in your feed, from precision bobs to textured shags, all while utilizing AI to predict the best styles based on face shape and hair texture. This hands-on workshop will ensure you’re equipped to create haircuts that are trending online and turn your client's hair into a social media sensation.
• Hair Styling: "Reality Meets Graphics" Take your styling skills to the next level by combining traditional techniques with futuristic graphic styling. This session will guide you in blending reality with digital artistry, creating looks that mix physical styling with graphic design elements, like bold hair accessories or digital color overlays. Learn how to manipulate styles using advanced tools and techniques to achieve eye-catching, digital-friendly looks that can be easily shared across social media platforms.

Event Details:

• Dates: October 19^th – October 20^th
• Location: Wella Studio LA, Calabasas, CA
  • 4500 Park Granada, Calabasas, CA 91302
• Registration Fee: $50
  • Each attendee will receive a $50 Wella Studio Mall gift card at the event
• Recommended Hotels:
  • The Hilton Garden Inn Calabasas
    Walking distance
    24150 Park Sorrento
    Calabasas, CA 91302
    818-591-2300
    Room rate: $189, includes breakfast
    
    The Cambria
    5 minute driving distance
    26400 Rondell Street
    Calabasas, CA 91302
    747-293-6977
    Room rate: $179
    
    Warner Center Marriott: Woodland Hills
    15 minute driving distance
    21850 Oxnard St
    Woodland Hills, CA 91367
    818-887-4800
    Room rate: $199, promo code: WEG

 
Join us at the "Let's Get Digital" Wella Studio Alumni Retreat for a transformative experience where innovation, technology, and creativity collide. Don’t miss out on the future of hair—sign up today!